Campaigns and Programs.

The Right People. The Right Message. The Right Time.

Reach the right people with the right message at the right touchpoint at the right time! Whether in the upper or lower funnel, we are always aligned with your business objectives.

Targeted Engagement: Campaigns and programmes precisely tailored to your target audiences.
Strategic Alignment: Campaigns always focused on your business goals.
Flexibility: Whether for awareness, lead generation, or recruitment, we have the right solution.

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Award Winning Campaigns.

We have received numerous awards for the design and implementation of campaigns.

What we can do for you.

1. Development and Implementation of Campaigns and Always-On Programs.

We develop and implement tailored campaigns and always-on programmes that support your goals throughout the funnel. This includes:

Awareness Campaigns: Get into the relevant set of potential customers!
Lead Generation: Acquire qualified leads that your sales team can further process. This involves:
- Developing lead campaigns, including lead generation through lead nurturing pathways and complete lead management.
- Consulting on and establishing the appropriate campaign and lead management infrastructure and processes.
- Advising on Sales & Marketing alignments: shared goals, tools, and processes.
Recruiting: Find and engage the best talent for your company.

2. Account-Based Marketing Concepts.

Our Account-Based Marketing (ABM) concepts are specifically targeted at your key accounts and personalise the communication to achieve maximum impact:

Targeted Engagement: Customised campaigns tailored to your top customers.
Personalised Content: Relevant messages that directly address the needs of your accounts.
Higher Conversion Rates: More efficient use of your marketing resources through focused campaigns.

3. Overall Architecture and Analysis.

Together, we develop a pragmatic architecture for your campaigns, from analysis to optimisation:

Persona Analysis: Creating detailed, data-driven profiles of your target audiences.
Customer Journey Maps: Visualising the interactions of your customers with your brand.
Touchpoint Analysis: Identifying and optimising relevant contact points.
Contact Strategies: Developing effective strategies for customer engagement.
Media Planning: Planning and executing campaigns across paid, owned, and earned media.
Campaign Management: Efficient execution and management of your campaigns.
Campaign Analytics: Detailed analyses to assess campaign effectiveness.
Live Reporting: Real-time reporting to optimise conversion rates.
Programmatic Advertising: Automated, data-driven ad placements to increase reach and efficiency.
Marketing Automation: Implementation and optimisation of automated marketing processes to enhance efficiency and personalisation.
Tools and Partners